Canadian Travel Trends 2025: Where Business Travelers Are Heading Next
Intermediate | October 28, 2025
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The Big Picture: Canadian Travel Trends 2025
According to Skyscanner’s Canadian Travel Trends 2025 report, travel remains a top priority despite tighter budgets. A strong 83 % of Canadian respondents say they plan to travel as much or more in the coming year. (newswire.ca) Meanwhile, flight and accommodation costs continue to shape choices: 62 % of Canadians say airfare is the most important factor when choosing a destination. (newswire.ca)
Trending Destinations for Canadian Travelers
The Canadian travel trends 2025 report highlights a shift toward lesser‑known but culturally rich destinations. For example:
- Grand Turk Island (Turks & Caicos) saw a +713 % increase in flight searches. (travelmarketreport.com)
- Cusco (Peru) rose +163 %, Krabi (Thailand) +158 %, Madeira (Portugal) +153 %, and Okinawa (Japan) +145 %. (travelmarketreport.com)
This suggests Canadian business travelers might consider “off‑the‑beaten‑path” destinations for future company or incentive travel, too.
Best Value Destinations & Budget Signals
On the value front, the report reveals some strong bargains:
- Florence (Italy) had a –29 % price drop, Faro (Portugal) –28 %, Bogota (Colombia) –28 %, and Madeira –28 %. (newswire.ca)
- These shifts reflect a growing “value‑first” mindset. 62 % of those surveyed said flight cost drives their destination decision. (newswire.ca)
For busy professionals, this means the destination might matter less than cost, convenience, and value.
What Canadian Travel Trends 2025 Mean for Business Travelers
- Emerging destinations = fresh incentive‑trip options: If your company is planning a reward trip for top performers, consider places trending among Canadians (e.g., Grand Turk Island) — comparatively under‑booked now.
- Budget awareness is crucial: Even if the trip is company-paid, employees are aware of the cost. Framing the trip as “maximum value for company + attendee” will resonate.
- Experience matters: The report signals a desire for immersive, meaningful travel (not just “see the sights”). For example: art‑ventures, outdoor adventures, culture. (travelmarketreport.com)
- Timing & booking matter: Many Canadians plan early; the report says 47 % started planning in January. (travelpress.com) For your corporate training audiences or executive retreats, early‑planning messaging is a win.
Vocabulary
- Priority (noun) – something considered more important than other things.
- Example: “Business travel remains a priority despite rising costs.”
- Budget (noun) – an estimate of income and expenditure for a set period.
- Example: “Our travel budget must account for airfare and accommodation.”
- Trend (noun) – a general direction in which something is developing or changing.
- Example: “A trend toward lesser‑known destinations is emerging.”
- Immersive (adjective) – providing a deeply engaging experience that fully involves someone.
- Example: “The company retreat offered an immersive cultural experience.”
- Value (noun) – the importance, worth, or usefulness of something.
- Example: “Travel value is higher when airfare drops.”
- Incentive (noun) – something that motivates or encourages someone.
- Example: “Top performers were offered an incentive trip abroad.”
- Convenience (noun) – the state of being able to proceed with something with little effort or difficulty.
- Example: “Choosing direct flights adds to travel convenience.”
- Accessible (adjective) – able to be reached or entered; available.
- Example: “Emerging destinations are more accessible than ever.”
- Consult (verb) – seek information or advice from someone.
- Example: “We consulted the travel report before making our decision.”
- Booking window (noun) – the time period between planning and actually making a reservation.
- Example: “We encourage a booking window of six months to secure the best prices.”
Discussion Questions (About the Article)
- Why do you think so many Canadian travelers are shifting toward lesser‑known destinations?
- What factors might cause airfare to drop significantly (e.g., from –29 %) as seen in the “best value” list?
- How can a busy professional and their company make travel more value‑focused rather than simply flashy?
- What challenges might arise when planning immersive or “experience‑driven” business travel instead of traditional conferences or meetings?
- Do you think the trend toward planning earlier (e.g., 47 % planning in January) will apply to corporate travel as well as leisure travel? Why or why not?
Discussion Questions (About the Topic)
- How important is the destination compared to meeting objectives (networking, team building, training) when you’re traveling for business?
- What role does cost play in choosing a destination for corporate travel or an executive retreat?
- How can organizations balance “fresh, exciting destinations” with cost‑effectiveness and logistical simplicity?
- In what ways can immersive experiences (culture, nature, local communities) add value to business travel programs?
- Given travel‑budget pressures and sustainability concerns, should companies focus more on the quality of the destination rather than the quantity of trips?
Related Idiom
“Getting more bang for your buck” – getting greater value or effectiveness for the money you spend.
Example: “By choosing a destination with a –29 % flight price drop, the company got more bang for their buck on this reward trip.”
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This article was inspired by: Skyscanner unveils best value destinations for Canadians in 2025 (NewsWire) and Skyscanner’s public Travel Trends report.
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